This is essential to find the keywords

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If its only goal is to be first on Google, it wont work. For your SEO strategy to be successful, you must know precisely what you expect from it How many visitors do you hope for? On what target? How many leads do you want to generate through SEO? How many customers? The idea here is simply to have all the elements that will allow you to build a suitable strategy for the SEO of your website to guarantee a return on investment. Do you want to discuss your objectives and the SEO of your website? Take advantage of a free consultation!   Work on your personas .


To generate qualified leads on the Internet and convert them into customers, it is important to be Albania WhatsApp Number able to send the right message to the right person at the right time. This is how you need to think about your keywords. The first step to finding your keywords is to work on your Marketing Personas . This step will allow you to understand the expectations, needs of your target and the questions they ask when considering a purchase. that will allow you to generate qualified leads and win new customers.   Understand the purchasing journey on the web .





The Internet user no longer wants to visit a website that only promotes the company and its offer. He wants your website to guide him in his purchasing considerations. Buyer journey the length of the sales cycle  Inbound Marketing The Internet user considers purchasing in  stages He becomes aware of his problem  He identifies and compares the solutions available to him  He seeks to validate that he is making the right choice and makes his decision. The keywords you use on Google will not be the same depending on whether your prospect is in the Awareness, Condideration or Decision phase. To find the right keywords for the SEO of your BB website, you must understand this purchasing journey and its  stages .